Posts tagged strategy
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The Idiot’s Guide to Mobile (Again) – Making mobile web work for you
26th March 2013
We actually published this ebook last year in Australia, but it proved so popular we thought we’d update it with more of a UK focus. We’ve called it an Idiot’s Guide to Mobile because you don’t need to be an expert to make mobile web a success – all you need is a bit of... see more… see more
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Thoughts on Digital By Default
7th December 2012
On Tuesday I attended Digital By Default, a conference organised by Public Service Events to facilitate a wider discussion on how the Government and public services should move towards a more digital-centric approach to service and information provision. There was arguably a few too many sales… see more
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Open Source event for government and the public sector
4th May 2012
Join Reading Room and the Government Digital Service for an event highlighting the ways Open Source technologies are changing the shape of digital government, and providing cost effective solutions across government and the public sector. Attendance for the event is free for the first batch of… see more
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Why, and how, you should consider using LinkedIn to market your business
5th November 2011
Once dismissed as a recruitment site, LinkedIn is now looking increasingly relevant as a B2B marketing tool and many organisations are making use of LinkedIn to increase their reach, engage their audiences and generate new business. Despite this many more organisations are failing to exploit the… see more
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Driving Donations Whitepaper – Digital Collection for Charities and NFPs
19th October 2011
With more charities and not for profit organisations than ever jostling for donations across the internet, how can charities and NFPs maximise their websites and tools such as social media to drive engagement and ultimately donation? What are donors looking for? What will encourage or discourage… see more
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Customer Service through ‘Social Media’
29th September 2011
Is Social Media a viable route to customer service? If so, how is it actually done? How do you use it to grow your customer base and make sure they come away with a favourable impression of your brand? Where is the best place to start and how do you get a foot on the... see more… see more
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